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The Group held the first smart retail promotion meeting in 2022
Published in: 2022-02-18
On February 18, the Group organized the first
smart retail promotion meeting in 2022, with the theme of "attacking the
market to achieve double growth" to share and exchange operational
experience and innovative practices of various brands.
Haijiang Zhou emphasized the core concept of
"offline challenges and online opportunities" in his concluding
speech and made work deployment and requirements from three aspects: four
bottleneck dimensions, five "new" dimensions, and the human cargo
yard dimension. He said that all departments should work together to break
through the four bottlenecks and focus on promoting new marketing, new
products, new organizations, new traffic and new content. In terms of people,
goods and market, the goods emphasized "specialized, special and new"
and "high and deep," and the market emphasized the irreversible trend
of the combination of online, live broadcast and store broadcast; In terms of
people, he stressed that if you want to become a first-class must cooperate
with first-class, in addition, to have consumer thinking, effectively reach
users.